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Retail Merchandising: Plan the Perfect Layout for Your Retail Store
Retail merchandising is a skill every small business owner can master. In this guide, we're going to show you exactly what you can do to be an effective retail merchandiser.
7 Ways to Evolve Your Small Business Marketing for 2020
Small business marketing is a moving target. Here are 7 strategies to include in your small business marketing plan for 2020. Let’s get you some bang for that marketing buck.
How to Plan a Soft Opening for Your Restaurant or Store
What goes into planning a soft opening? In this article, we're going to show you how you can pull off an effective soft opening. When your grand opening arrives, you'll be ready to shine.
How Gen Z Is Changing Holiday Shopping Trends
Gen Z differs in several ways from previous generations. They actively look for opportunities to feel engaged and taken seriously as a consumer. Retail businesses can gain much when this is handled correctly.
The Complete Guide to Gift Cards for Small Businesses
Gift cards are more than another “transaction currency.” They give you creative ways to promote your business, build customer loyalty, and create conversation around your brand.
Make Small Business Saturday 2019 a Success with These Top Tips
Small Business Saturday 2019 is a shopping holiday on November 30 to bring increased interest and revenue to local businesses. Use these tips for success and leverage the results all year round.
How to Maximize Word-of-Mouth Marketing for Your Retail Store
There are countless ways to market a business. But there's one marketing technique that's been around since business began. We’re talking about word-of-mouth marketing.
7 Ways to Get 5-Star Reviews for Your Auto Shop
Getting online reviews for your auto shop—on Google and Yelp—is the perfect way to get more clients, without a huge investment. Make use of your existing customers and their positive feedback.